As one of the UK’s leading social marketing and behaviour change agencies, whatever you need, you can count on the SMG team to do it right.

At the heart of SMG is a small, close core team, surrounded by a national network of Associates with a range of backgrounds and expertise.  This means that for any given project we can pull together the ideal team to meet your specific needs.


Conducting research to develop actionable insights to understand target audiences' behaviours and attitudes. Solution-focused research means practical recommendations for our clients.


Taking research findings and using actionable insights to deliver customer-focused behaviour change campaigns, interventions, service development and organisational change.


Working with clients to perform robust and rounded evaluation of projects. This is important both to assess the impact of specific projects and to inform the development of future interventions.


Facilitating engagement and dialogue with individuals and groups of people through the latest digital technologies and solutions e.g. websites, web applications, webinars and social media.


Bespoke training, mentoring and coaching packages to build social marketing and behaviour change skills, capacities and confidences. Includes Making Every Contact Count (MECC) training.