Leeds Physical Activity Needs Insight

Leeds City Council

Leeds City Council wanted insight into local needs around physical activity in four priority neighbourhoods. Active Leeds wanted to make a significant investment in these areas to increase physical activity amongst residents.

We carried out research to explore how the investment by Active Leeds could best be done to have the greatest positive outcomes for people in the four neighbourhoods. All of the areas faced multiple layers of deprivation and particular barriers to physical activity.

Through desk research to map local assets and qualitative engagement with key stakeholders, providers and other community members in each area, we explored what could be done to raise physical activity levels and who could play what role in supporting this.

We then used the insight, along with behaviour change tools and frameworks, to develop a framework and strategic approach for Leeds City Council to use to improve physical activity at a local level.

The work we delivered proved integral to the Council being successful in their bid to secure £500k funding from Sport England to increase physical activity locally, followed by a further £322k in a funding extension. The funding is being used to deliver the vibrant Get Set Leeds Local project.